value.
Marketing guru Yanik Silver often talks about
trying to deliver value equal to 10-100X what
the customer pay you for a product or service.
Are you doing that?
You should be?
If a client pays you $200 per month be part of your
Bootcamp - you have to deliver results and an
experience that adds $2000 worth of value to
their life.
Sound tough?
It's not really.
If someone loses 40 lbs and has a great experience
doing that - isn't it worth 2K per month?
I have no doubt.
It probably is worth that in long term health
benefits alone.
But add in self-esteem.
Earning power (yes, overweight people earn less).
Happiness.
No doubt all of that is worth 2K to the client.
So be sure that you're delivering that type of
value - it will make all the difference in your
business.
In fact, it's so important I'll give you one more
example.
We've had dozens of success stories from the Bootcamp
Blueprint in just the first 2 months, but one that
really caught our attention was an email that we
received from a member that had previously invested
about 3K in a popular bootcamp license.
Among other things, the email said:
"just know that other programs that sell for $2900
are not NEARLY as comprehensive as yours and I have
only seen 2 months worth :-)"
That was EXACTLY what we were working for when we
developed The Bootcamp Blueprint. We wanted to deliver
so much value that each month would be worth the entire
12 month investment.
So focus on ways to consistently deliver more
value - you'll be rewarded with more clients, more
referrals and more income.
Dedicated to your success,
Pat
P.S. - We are re-opening The Bootcamp Blueprint for 72
hours tomorrow at noon. If you want a 5 figure a month
bootcamp business in 2009, you MUST be part of this
program.
P.P.S. - If you enroll during the first 24 hours we'll also
give you ALL of the content the member was referring to
from the first 2 months on DVD and CD. Don't delay and
miss out.
Fitness Consulting Group
PO Box 1539
Elizabethtown, KY
42702-1539
US
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